4 Important Things to Consider Before Choosing A Printing Service

Choosing an Austin commercial printing service might seem like a pretty straightforward process, but it is not. This is especially true if you are looking for a reliable and high quality printing company for your business.

The printed materials you will be using in your marketing, advertising and branding campaigns will reflect back on your business. What happens if they lack the desired quality? People might develop negative thoughts about your business. This would be counterproductive, to say the least. Here are some questions you should be asking before choosing a printing service for your business.

Are the Printing Services Performed in Austin?

Some large scale print shops in Austin may seem like they are doing all of their production in-house; but in reality they may be outsourcing every single bit of it. There is nothing wrong with this. In fact, it is how many commercial printing companies operate. The real problem with a printing service that chooses to outsource their work is the potential lack of quality control.

You don’t want an inferior quality product that creates an unfavorable impression of your business. Choosing a printing company that does their production in-house is the single best way to avoid this.

Do They Have Examples of Their Work?

An experienced professional printing service should be able to provide your business with plenty of examples of prior work. The better Austin print shops will even offer to print a few samples — so you can see exactly how your brand or logo will appear in fresh ink. Do yourself a favor and avoid printing companies that can’t provide examples of their work.

How Much Will the Printing Service Cost?

Before you make that final decision, it is always best to discuss pricing. Most printers will happily supply your business with an estimate; and the final cost should not deviate far from the amount listed on the estimate. Make sure you discuss setup fees, if there are any; and don’t be afraid to ask for a better price.

How Long Will the Print Job Take?

If you frequently have rush jobs or just need printed materials for an imminent one-time event, you will want to discuss processing times with candidate printing companies. Not all print shops are created equal. Some will offer faster turnaround on specific products or services — but longer lead times on others. This is especially true if the printing shop outsources work they can’t do in-house.

Remember, the materials you have printed might be the first thing a prospective customer sees about your business. There is a wide variation in quality, timeliness and cost among printing services in Austin TX. Take the time to be sure your printed materials are going to make your business look great!

Market Mail Print – Austin TX Printing Service


3007 Longhorn Blvd. Suite 110
Austin, Texas 78578, US

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